5 Reasons why event organizers must follow virtual events in 2023

Cover Image for 5 Reasons why event organizers must follow virtual events in 2023
Nathan Cluzeau
Nathan Cluzeau
Posted underMetaverseTop

I am spilling no secret by saying that the COVID-19 pandemic has dramatically changed the way we live our lives, including how we experience entertainment. With social distancing measures in place, large gatherings like concerts and festivals have been put on hold, leading many artists to explore new ways of reaching their audiences. One solution that has gained popularity in recent years is virtual events.

Virtual events are immersive experiences that allow users to feel like they are in a physical location, even if they are miles away, and this thanks to the digital creation of limitless 3D environments. These events have been used for various purposes, including gaming, education, and training, but they have also proven to be an effective solution for online concerts.

Here are getting an increasingly relevant solution for reasons why virtual events are a relevant solution for creating online concerts:

Travis Scott’s concert in Fornite

Immersive Experience

Events in the Metaverse can provide such an immersive experience that users would feel like they actually are, at the concert. This includes being able to move around in a 3D environment, interact with other concert-goers, and experience the music in a way that is impossible with traditional online concerts.


Virtual events are accessible to anyone with a computer, phone, or tablet, which is becoming increasingly popular and affordable. Konpi even offers to enter virtual worlds without downloading any app or software. This means that fans can attend concerts from anywhere in the world, regardless of their physical location or mobility issues.


Microverses can be scaled to accommodate virtual concerts for large audiences without the need for physical infrastructure, such as concert halls or stages. This means that artists can reach a wider audience without the logistical and financial challenges of traditional concerts.


Online immersive events can be monetized in a variety of ways, including ticket sales, merchandise, and sponsorships. This creates a new source revenue for artists and event organizers, which is particularly important in a time when traditional revenue streams have been partly disrupted.


Virtual worlds provide a platform for innovation and creativity. Artists can experiment with new technologies and push the boundaries of what is possible in a concert setting. This can lead to new forms of artistic expression, such as metaverse architecture, and unique experiences for fans and users.

Konpi, Demo

You probably got it by now, virtual shows are a relevant solution for creating online concerts because they provide an immersive experience, are accessible, scalable, can be monetized, and encourage innovation. As technology continues to evolve, we can expect to see more artists and event organizers using Metaverse and Microverse solutions to reach their audiences in new and exciting ways.

TaggedeventKonpiMetaverseMicroverseonline concertUtsuboVirtualVirtual showVR

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